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Millennia-Vision Consulting is one of three pillars that make up the entire Millennia-Vision (initiative) that aims at helping transform our world to the better. The Millennia-Vision initiative pillars are :

 (1) Awareness building pillar to bring modern/emerging trends & directions to the attention of decision makers/business owners
(2) Consultancy services pillar to adapt/adopt these trends to the specifics of our customers/markets
(3) Solutions/professional services pillar featuring selected packages of products and services from industry leaders worldwide.

Monday, February 27, 2012

Choosing a company name .. what does it take? and what does it mean ?

Here are some recommendations/suggestions when you want to choose a name for your new start-up company
  1. Do not rush in selecting the name, take the time it takes to decide it. Once you choose the name, it sticks to you and you stick to it.
  2.  You can change the name of course later down the road, but you will lose a track history associated with the old name, and you may reset the counter in your efforts to establish the new name
  3. Think of the name in association of your future branding efforts towards the company name as well as its products/service
  4. Think of the name in terms of the industry/business line you have chosen for it. It would be good to have a self-indicative/self-explanatory name
  5.  If you cannot find a short and sleek name that you are happy with like "PaySmart" and you opt for the long self-explanatory names, then you may consider abbreviated names as OPPMS 
  6. Think of the name in association with the "logo" that you may choose also for the company and think of the corporate identity of the company within the same context down the road.
  7. Think of the company name in relation to "marketing/promotional materials" that you will produce for the company including business cards, stationary, web site, presentations, logo animation, ... etc.
  8. Think of legal/regulatory considerations associated with the company name registration in the country where you will start your company 
  9.  Think of language/culture implications of the name you choose in other countries/territories where you may wish to extend your market in the future
I hope these hints will further help you select a good name for your company
All the best!
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